Group Genius: The Creative Power of Collaboration

Creativity has lengthy been considered someone reward, top pursued by myself; colleges, corporations, and entire industries are outfitted in this suggestion. yet what if the most typical ideals approximately how creativity works are flawed? Group Genius tears down one of the most renowned myths approximately creativity, revealing that creativity is always collaborative-even whilst you’re on my own. Sharing the result of his personal acclaimed learn on jazz teams, theater ensembles, and dialog research, Keith Sawyer exhibits us easy methods to be extra inventive in collaborative team settings, the best way to swap organizational dynamics for the higher, and the way to faucet into our personal reserves of creativity.

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205 Epic video games and electronic Extremes: G. Hamel and G. Getz, “Funding development in an Age of Austerity,” Harvard company evaluate eighty two, nos. 7–8 (2004): 76–84. 205 YouTube: within the spirit of this bankruptcy, my resource for the YouTube evidence is its Wikipedia access. 205 Cellucotton/Kleenex: C. Panati, Panati’s amazing Origins of daily issues (New York: Perennial Library, 1987). 207 NSF research of 5 hundred ideas: D. G. Marquis and S. Myers, profitable business thoughts (Washington, DC: nationwide technological know-how origin, 1969). 207 Eric von Hippel’s research of consumer innovation: E. von Hippel, “Users as Innovators,” in company approach and Product Innovation, ed. R. R. Rothberg, 239–251 (New York: loose Press, 1981). 207 From 10 to forty percentage of clients adjust the goods they purchase: E. von Hippel, Democratizing Innovation (Cambridge, MA: MIT Press, 2005), four. 207 Lego Mindstorms 2. zero: B. I. Koerner, “Geeks in Toyland,” stressed, February 2006, 106–111, a hundred and fifty. 209 3M research of annual revenues of user-originated items: G. L. Lilien et al. , “Performance evaluate of the Lead person Idea-Generation approach for brand new Product Development,” administration technological know-how forty eight, no. eight (2002): 1042–1059. 210 Boston Consulting workforce Yves Morieux citation: web page sixty seven of J. McGregor, “Gospels of Failure,” quick corporation, February 2005, 62–67. 210 Cisco offers clients entry to inner info: S. L. Woerner, Networked at Cisco (Cambridge, MA: MIT Press, 2001), 10. 210 SAS Institute: R. Florida and J. Goodnight, “Managing for Creativity,” Harvard enterprise overview eighty two, nos. 7–8 (2005): 125–131. Jeffrey Pfeffer of Stanford collage made the comparability to the thankful lifeless express listed here. 211 Sailboard leaping and foot straps: E. von Hippel, Democratizing Innovation. The Larry Stanley citation is on web page 2. 211 Mountain motorcycle innovation: C. Lüthje, C. Herstatt, and E. von Hippel, “The Dominant function of neighborhood details in consumer Innovation: The Case of Mountain cycling” (working paper, MIT Sloan tuition of administration, Cambridge, MA, 2002), http://userinnovation. mit. edu/papers/6. pdf. 212 Frisbee: I used numerous assets for this tale: J. McMahon, “History of the Disc” (2006), http://www. goaltimate. com/discsports. htm; Panati, Panati’s awesome Origins; and S. Shulman, “Frisbee’s advertising and marketing Wind,” know-how evaluation, October 2002, seventy five. 213 ingesting video games: J. Gettleman, “As teens Drink to Win, sellers subscribe to In,” big apple occasions, October sixteen, 2005. 214 Cosmic Wimpout: See http://www. cosmicwimpout. com/tales. html. 215 examine in movement: A. Frankel, “The keen Partner,” know-how evaluate, July 2005, 36–38. 215 Larry Huston’s “connect and develop”: L. Huston and N. Sakkab, “Connect and increase: within Procter & Gamble’s New version for Innovation,” Harvard enterprise overview eighty four, no. three (2006): 58–66. 217 2003 Accenture research of exterior innovation: J. C. Linder, S. Jarvenpaa, and T. H. Davenport, “Toward an Innovation Sourcing Strategy,” MIT Sloan administration assessment forty four, no. four (Summer 2003): 43–49. 217 2006 exterior innovation in prescription drugs: “The New Organization,” Economist, January 21, 2006, 3–18 (see web page 9).

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